Engaging Your Audience With Content That Matters


Scope of Work: Developed awareness and advocacy dashboard as a  means of feedback to countries and areas of the Region on the progress achieved.

Communication: Interviewed staff to identify key communications objectives and translated technical concepts to communication messages for the web.

Planning & Logistics: Developed multi-platform messaging and communication to maximize the reach of the project; copy writing, content development and approval of technical data, editing and production; managed web site development within existing content management system and database programming, and created automatic dashboard type summary for the web; and led and coordinated photo shoots, interviews and video.

Design: Assessed available materials; directed production of new visuals for print and media; created eye catching, engaging visuals to display technical data, maps and statistics; and designed advocacy materials for distribution in 37 countries.